I think this blog certainly wants to dispell some myth, but the entire problem with figures holds. One, figures can be massaged to mean anything you want. Two, most companies which have or are seeking investors come up with figures because that's what investors want.

To stop this crap about visit figures, a change of mentality is required. For instance, why not discuss revenue and profit instead?

Can the likes of Photobucket, Netvibes, Myspace, and even Hotmail, please disclose the money they make, and the profit?